Copy:

Failure is as beautiful as success.

Ain't what you hear in school.
Ain't what the media tells you,
probably aint even what your
momma told you but failure,
is is a beautiful thing.

When they say success
demands you to talk a certain
way, hell, when they tell
you to hoop a certain
way tell them failure
is as beautiful as success.

There's we did. And we're
still here. A whole damn shoe
company, a basketball team, and a
culture, still here.

Bigger, better, stronger than ever.

And Still failing.




Copy:

They say there's no "I" in team.

But there's one in rivalry, unit and community,
in inspiration, intangible, and champion.

I's in intelligent, inseparable and leadership,
and it's in diversity, imagination and happiness.

There is no "I" in team.

There are many.




Copy:

Being on defense is having the best seat in the house.

It's buying my no look because you
were the one I was looking at when
I gave the ball up, or being close
enough to my cross you could
almost feel the leather
flashing in front of your face.

When you're on D, you can see exactly
how I set my 20-footer up.
or pull it back and burn you for a
quick 2 at the tin.

And my one-dribble left scoop off a reverse
pivot can't think of a better place to watch it
than on the concrete, even if your ankles
aren't all in one piece.

Some pay a pretty penny just to sit
in comfy chairs around the action.

We pay for ours
by being part of it.


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