http://www.brettessman.com Brett Essman | Integrated Art Director Sat, 29 Oct 2011 05:10:01 +0000 http://www.brettessman.com en http://www.brettessman.com/Sauza http://www.brettessman.com/following/brettessman.com/Sauza Sat, 29 Oct 2011 05:10:01 +0000 Brett Essman | Integrated Art Director 2222359 Any woman can tell you that life without girlfriends isn't life. For Sauza, we decided to own ladies night, empowering women to reserve some time just for their best friends. Sauza enables girlfriends to do what they do best: share great memories over great margaritas and have a blast with their inner circle. Print <img src="http://payload.cargocollective.com/1/1/37528/2222359/new_2.png" border="0" width="600" height="800" width_o="600" height_o="800" src_o="http://payload.cargocollective.com/1/1/37528/2222359/new_2_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/2222359/new_1.png" border="0" width="600" height="800" width_o="600" height_o="800" src_o="http://payload.cargocollective.com/1/1/37528/2222359/new_1_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/2222359/new_3.png" border="0" width="600" height="800" width_o="600" height_o="800" src_o="http://payload.cargocollective.com/1/1/37528/2222359/new_3_o.png" align="left" /> Guerilla Lime Messages <img src="http://payload.cargocollective.com/1/1/37528/2222359/lime.png" border="0" width="670" height="445" width_o="1053" height_o="700" src_o="http://payload.cargocollective.com/1/1/37528/2222359/lime_o.png" align="left" /> Copy: When life gives you limes, make margaritas. Mobile App <img src="http://payload.cargocollective.com/1/1/37528/2222359/mixer.png" border="0" width="300" height="600" width_o="300" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/2222359/mixer_o.png" align="left" /> Screen 2: Choose your margarita's flavors <img src="http://payload.cargocollective.com/1/1/37528/2222359/fruit.png" border="0" width="300" height="600" width_o="300" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/2222359/fruit_o.png" align="left" /> Screen 3: Shake (or blend) it up! When you're done, it's ready to pour <img src="http://payload.cargocollective.com/1/1/37528/2222359/shake_it.png" border="0" width="300" height="600" width_o="300" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/2222359/shake_it_o.png" align="left" /> Screen 4: Share your margarita on all your social networks <img src="http://payload.cargocollective.com/1/1/37528/2222359/final.png" border="0" width="300" height="600" width_o="300" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/2222359/final_o.png" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Groupon-NOW http://www.brettessman.com/following/brettessman.com/Groupon-NOW Fri, 23 Sep 2011 20:08:59 +0000 Brett Essman | Integrated Art Director 1931651 What are you now? Hungry? Thirsty? Tired? All of the above? Whatever state you’re in, Groupon NOW! is there to solve it. This campaign for the location-based instant deal service is targeted toward young professionals that are constantly in a hurry. Find deals on pizza, margaritas, coffee, and hundreds of other things. No matter your state, Groupon NOW! is the app for what you are now. Brand Video Groupon Brand Video from Alec Jankowski on Vimeo. Print <img src="http://payload.cargocollective.com/1/1/37528/1931651/print3.png" border="0" width="396" height="612" width_o="396" height_o="612" src_o="http://payload.cargocollective.com/1/1/37528/1931651/print3_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/print.png" border="0" width="396" height="612" width_o="396" height_o="612" src_o="http://payload.cargocollective.com/1/1/37528/1931651/print_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/print5.png" border="0" width="396" height="612" width_o="396" height_o="612" src_o="http://payload.cargocollective.com/1/1/37528/1931651/print5_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/print6.png" border="0" width="396" height="612" width_o="396" height_o="612" src_o="http://payload.cargocollective.com/1/1/37528/1931651/print6_o.png" align="left" /> Wild Posting <img src="http://payload.cargocollective.com/1/1/37528/1931651/WHEATPASTE_opt_1_14.gif" border="0" width="670" height="502" width_o="700" height_o="525" src_o="http://payload.cargocollective.com/1/1/37528/1931651/WHEATPASTE_opt_1_14_o.gif" align="left" /> OOH <img src="http://payload.cargocollective.com/1/1/37528/1931651/Billboard_Final.png" border="0" width="634" height="909" width_o="634" height_o="909" src_o="http://payload.cargocollective.com/1/1/37528/1931651/Billboard_Final_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/BUSSHELTER_FINAL.png" border="0" width="467" height="695" width_o="467" height_o="695" src_o="http://payload.cargocollective.com/1/1/37528/1931651/BUSSHELTER_FINAL_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/GBill.png" border="0" width="670" height="1033" width_o="860" height_o="1326" src_o="http://payload.cargocollective.com/1/1/37528/1931651/GBill_o.png" align="left" /> Transit <img src="http://payload.cargocollective.com/1/1/37528/1931651/TRANSIT_2.png" border="0" width="670" height="504" width_o="700" height_o="527" src_o="http://payload.cargocollective.com/1/1/37528/1931651/TRANSIT_2_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1931651/TRANSIT_3.png" border="0" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/1/37528/1931651/TRANSIT_3_o.png" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/1923460 http://www.brettessman.com/following/brettessman.com/1923460 Mon, 29 Aug 2011 04:52:26 +0000 Brett Essman | Integrated Art Director 1923460 <img src="http://payload.cargocollective.com/1/1/37528/1923460/java.jpg" border="0" width="670" height="1004" width_o="2000" height_o="3000" src_o="http://payload.cargocollective.com/1/1/37528/1923460/java_o.jpg" align="left" /> http://www.brettessman.com/IKEA-GEEPE-ES http://www.brettessman.com/following/brettessman.com/IKEA-GEEPE-ES Wed, 10 Aug 2011 01:30:43 +0000 Brett Essman | Integrated Art Director 1798992 Going to IKEA can be overwhelming. So many products, so many people all encased in a giant maze. With GEEPE ES, you can preview products and add it to your list to view on your smartphone. When you arrive at IKEA, GEEPE ES will map out the exact route to check of your list. If you get off track, the application will locate your position and give you 10% off the items you purchased not on your list while in that area. <img src="http://payload.cargocollective.com/1/1/37528/1798992/Mac_ikea.jpg" border="0" width="670" height="521" width_o="2048" height_o="1594" src_o="http://payload.cargocollective.com/1/1/37528/1798992/Mac_ikea_o.jpg" align="left" /> User clicks on the GEEPE ES button to add item to their shopping list in the iPhone application. <img src="http://payload.cargocollective.com/1/1/37528/1798992/kea_1_sm.jpg" border="0" width="345" height="750" width_o="345" height_o="750" src_o="http://payload.cargocollective.com/1/1/37528/1798992/kea_1_sm_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798992/kea_2_sm.jpg" border="0" width="345" height="750" width_o="345" height_o="750" src_o="http://payload.cargocollective.com/1/1/37528/1798992/kea_2_sm_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798992/kea_3_sm.jpg" border="0" width="345" height="750" width_o="345" height_o="750" src_o="http://payload.cargocollective.com/1/1/37528/1798992/kea_3_sm_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798992/kea_4_sm.jpg" border="0" width="345" height="748" width_o="345" height_o="748" src_o="http://payload.cargocollective.com/1/1/37528/1798992/kea_4_sm_o.jpg" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Second-Harvest http://www.brettessman.com/following/brettessman.com/Second-Harvest Tue, 09 Aug 2011 12:57:52 +0000 Brett Essman | Integrated Art Director 1798864 What if we could feed Toronto’s hungry with fresh food that would otherwise go to waste? Second Harvest is doing just that. By picking up surplus produce from distributors, grocery stores and restaurants, Second Harvest is providing 10,000 nutritious meals a day to the city’s most vulnerable. In these executions, we show how the homeless get their typical meals. Print <img src="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest_1.jpg" border="0" width="670" height="433" width_o="800" height_o="518" src_o="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest_1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest2.jpg" border="0" width="670" height="433" width_o="800" height_o="518" src_o="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest3.jpg" border="0" width="670" height="433" width_o="800" height_o="518" src_o="http://payload.cargocollective.com/1/1/37528/1798864/2nd_harvest3_o.jpg" align="left" /> Body Copy: What if we could feed Toronto’s hungry with fresh food that would otherwise go to waste? Second Harvest is doing just that. By picking up surplus produce from distributors, grocery stores and restaurants, Second Harvest is providing 10,000 nutritious meals a day to the city’s most vulnerable. For more information or to donate, please visit secondharvest.ca. Tag: Dignity. Delivered Fresh Daily. Farmville Donation Experience <img src="http://payload.cargocollective.com/1/1/37528/1798864/Mac_1.jpg" border="0" width="670" height="521" width_o="1152" height_o="897" src_o="http://payload.cargocollective.com/1/1/37528/1798864/Mac_1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798864/donate.jpg" border="0" width="670" height="564" width_o="1920" height_o="1619" src_o="http://payload.cargocollective.com/1/1/37528/1798864/donate_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/1798864/farm_3.jpg" border="0" width="670" height="564" width_o="1920" height_o="1619" src_o="http://payload.cargocollective.com/1/1/37528/1798864/farm_3_o.jpg" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Cool-Whip http://www.brettessman.com/following/brettessman.com/Cool-Whip Mon, 08 Aug 2011 21:39:08 +0000 Brett Essman | Integrated Art Director 565547 Everybody loves dessert and Cool Whip is always the cherry on top. With the Whip It Good Facebook application, you will choose one of the provided desserts or upload a picture of one of your creations. Then you will turn on the Whip It Good machine and load it up with as many dollops of Cool Whip your heart desires and share your treat with someone special. <img src="http://payload.cargocollective.com/1/1/37528/565547/new_open.jpg" border="0" width="670" height="486" width_o="1039" height_o="755" src_o="http://payload.cargocollective.com/1/1/37528/565547/new_open_o.jpg" align="left" /> User is able to pick or upload custom dessert <img src="http://payload.cargocollective.com/1/1/37528/565547/pick_it_please.jpg" border="0" width="670" height="492" width_o="2048" height_o="1506" src_o="http://payload.cargocollective.com/1/1/37528/565547/pick_it_please_o.jpg" align="left" /> User is able to select the number of dollops to place on their dessert. Then they turn on the button and Whip It Good to their dessert. Afterwards, if the user shares their dessert on Facebook, they will receive more Cool Whip. If they uploaded their own dessert, they will also be able to share their recipe. <img src="http://payload.cargocollective.com/1/1/37528/565547/creamed.jpg" border="0" width="670" height="492" width_o="2048" height_o="1506" src_o="http://payload.cargocollective.com/1/1/37528/565547/creamed_o.jpg" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Photography http://www.brettessman.com/following/brettessman.com/Photography Mon, 01 Aug 2011 19:13:19 +0000 Brett Essman | Integrated Art Director 515825 <img src="http://payload.cargocollective.com/1/1/37528/515825/back_bike.jpg" border="0" width="670" height="1005" width_o="1200" height_o="1800" src_o="http://payload.cargocollective.com/1/1/37528/515825/back_bike_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/cross_Beam.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/cross_Beam_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/spoke_back.jpg" border="0" width="670" height="1005" width_o="1200" height_o="1800" src_o="http://payload.cargocollective.com/1/1/37528/515825/spoke_back_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/pot.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/pot_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/5am.jpg" border="0" width="670" height="446" width_o="1500" height_o="1000" src_o="http://payload.cargocollective.com/1/1/37528/515825/5am_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/Chucks3.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/Chucks3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/chunners.jpg" border="0" width="670" height="446" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/1/37528/515825/chunners_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/Clouds.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/Clouds_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/division_chicago.jpg" border="0" width="670" height="746" width_o="2048" height_o="2280" src_o="http://payload.cargocollective.com/1/1/37528/515825/division_chicago_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/gus.jpg" border="0" width="670" height="446" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/1/37528/515825/gus_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/gus2.jpg" border="0" width="670" height="446" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/1/37528/515825/gus2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/Halsted.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/Halsted_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/IMG_1468.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/IMG_1468_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/IMG_1815.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/IMG_1815_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/Sky.jpg" border="0" width="670" height="446" width_o="1800" height_o="1200" src_o="http://payload.cargocollective.com/1/1/37528/515825/Sky_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/515825/unbalanced.jpg" border="0" width="670" height="1005" width_o="1200" height_o="1800" src_o="http://payload.cargocollective.com/1/1/37528/515825/unbalanced_o.jpg" align="left" /> More work can be found at www.flickr.com/brettessman All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Music-Videos http://www.brettessman.com/following/brettessman.com/Music-Videos Fri, 22 Apr 2011 03:00:54 +0000 Brett Essman | Integrated Art Director 608374 All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Long-s http://www.brettessman.com/following/brettessman.com/Long-s Fri, 04 Feb 2011 18:52:01 +0000 Brett Essman | Integrated Art Director 511884 How do you make classic, delicious dishes even better? Add ketchup? Mustard? No, add horseradish. Typically, you don’t think of horseradish as a garnish, not a condiment. But those who know Long’s Horseradish, which is made freshly daily in Lancaster, PA, know that it is the ultimate underground condiment. <img src="http://payload.cargocollective.com/1/1/37528/511884/print_one.gif" border="0" width="670" height="868" width_o="1344" height_o="1743" src_o="http://payload.cargocollective.com/1/1/37528/511884/print_one_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/511884/print_three.jpg" border="0" width="670" height="865" width_o="2048" height_o="2645" src_o="http://payload.cargocollective.com/1/1/37528/511884/print_three_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/511884/print_two.jpg" border="0" width="670" height="867" width_o="2048" height_o="2651" src_o="http://payload.cargocollective.com/1/1/37528/511884/print_two_o.jpg" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman. http://www.brettessman.com/Frogg-Toggs http://www.brettessman.com/following/brettessman.com/Frogg-Toggs Thu, 29 Jul 2010 18:53:04 +0000 Brett Essman | Integrated Art Director 539610 This campaign was developed with the fly-fishing enthusiast in mind. The fisherman that wake up at 5 am to fish through any weather and see fishing not as a hobby but a way of life. Frogg Toggs jackets are lightweight, breathable and best of all, keep you dry so you can stay out longer. With Frogg Toggs you have the advantage over the fish. <img src="http://payload.cargocollective.com/1/1/37528/539610/print1.jpg" border="0" width="465" height="600" width_o="465" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/539610/print1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/539610/print2.jpg" border="0" width="463" height="600" width_o="463" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/539610/print2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/539610/print3.jpg" border="0" width="463" height="600" width_o="463" height_o="600" src_o="http://payload.cargocollective.com/1/1/37528/539610/print3_o.jpg" align="left" /> Banner ad <img src="http://payload.cargocollective.com/1/1/37528/539610/banner1.jpg" border="0" width="670" height="472" width_o="1930" height_o="1361" src_o="http://payload.cargocollective.com/1/1/37528/539610/banner1_o.jpg" align="left" /> Web <img src="http://payload.cargocollective.com/1/1/37528/539610/opening_page.gif" border="0" width="670" height="521" width_o="899" height_o="700" src_o="http://payload.cargocollective.com/1/1/37528/539610/opening_page_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/539610/pick_a.gif" border="0" width="670" height="522" width_o="898" height_o="700" src_o="http://payload.cargocollective.com/1/1/37528/539610/pick_a_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/539610/map.gif" border="0" width="670" height="524" width_o="895" height_o="700" src_o="http://payload.cargocollective.com/1/1/37528/539610/map_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/1/37528/539610/test_elements.gif" border="0" width="670" height="515" width_o="909" height_o="700" src_o="http://payload.cargocollective.com/1/1/37528/539610/test_elements_o.gif" align="left" /> All works © Brett Essman 2011. Please do not reproduce without the expressed written consent of Brett Essman.